Quick facts about Cebu
Cebu is a dynamic metropolitan area in the Visayas region. It is renown for its beautiful beaches, dynamic urban life, warm hospitality, and delicious cuisine. With a population of over 1 million people, a strong consumer base and skilled workforce, Cebu offers countless opportunities to investors.
Location
Cebu sits on Cebu Island eastern coast, in south-central Philippines, where a thriving port existed before the arrival of the Europeans in the 16th century. Its location makes it a natural hub for trade routes connecting the rest of the archipelago. Cebu has a tropical climate with warm temperatures year-round.
Industries
Tourism is an important industry in Cebu City, attracting approximately 5.5 million tourists a year. It is also home to one of the Philippines' top IT and BPO hubs. Manufacturing also constitutes a vital sector within the economy, with a diverse export portfolio that encompasses furniture, industrial equipment, and electronic products.
Business opportunities
Cebu offers strong investment potential in tourism, thanks to its stunning beaches and rich cultural heritage. Real estate is also booming, and BPO and IT sectors are expanding, supported by a skilled workforce and government incentives. Living in Cebu costs about 13.8% less than in Manila, making it a smart choice for both people and companies looking to save.